Post 8 – Identified Issues and Initial Proposal

Throughout the collaborate group discussions every week as well as my individual research, I have a much stronger and developed understanding on obesity and healthy living. I was particularly interested in identifying the issue of how the body positive movement on social trends have an impact on Australians around 18-24 year old.

My 5 key identified issues

The body plus/fat acceptance movement embraces the ideology to love themselves regardless of their overweight status.

  • The body plus/fat acceptance movement embraces the ideology to love themselves regardless of their overweight status.
  • Most people who advocates for the body positive movement are also women/feminists that are overweight. (Men are not as evident at this point)
  • The idea behind the plus size movement poses health risks that most refuses to acknowledge, stating that being overweight does not define their health.
  • The movement is on the rise in social media and it has the influence to shift other others’ perception of their own health.
  • “Role Models” such as Tess Holidays promotes her self-image as being a healthy supermodel regardless of her weight, her outspoken voice has gained over a million number of followers under her belt.

With that in mind, it would be fascinating to develop a visual mapping that have the following design:

  • The parts of the world/culture that are presenting this movement.
  • The demographics that is advocating for the movement including age and sex
  • The type of response generated from the movement, positive or negative.
  • Whether they are at a healthy BMI, or considered overweight or obese.

Using the framework of who, what, when, where and why, I was able to further investigate into a more refined framework and thus looking into potential emergent responses.

Who does the problem effect?

The problem not only affects the people who are adapting the plus size movement, but they are also advocating their role in social media, influencing many others who lack the education and awareness associating with the risks involved.

What are the boundaries of the problem?

The problem predominantly lies in social media and the conformity of society constantly needs to be approved by others. While this trend is allowing overweight people to accept themselves for who they are, it is not a long term solution for society to hide behind this movement. A debate within this movement surrounds the question of whether social media sites such as Facebook, Instagram and Twitter are helping or harming people’s perceptions of their bodies.

When does the problem occur? When does it need to be fixed?

The problem occurs every time social media shines a positive light on overweight models such as Tess Hollidays and other feminists who are advocating themselves as healthy. The problem needs to be fixed as soon as they can.

Where does the problem occur?

The problem occurs everywhere in the world. Whilst mostly adapted in Western countries, parts of Asia have started to catch on this trend, influencing many world wide.

Why is it important?

Whilst I believe it is important for people to accept themselves for who they are, embracing their overweight issues is not a long term solution. It is important for people to be educated and well informed on this movement in order to live a healthier lifestyle free from health risks associated with obesity.


I propose to develop a service design (an application) that allows users to track their BMI within the comforts of their own home in real time. The app hopes to encourage people to align their perception of their own weight and take methods of action in order to produce weight loss. The app will also share stories of their own experience facing this journey in order to encourage and motivate other user’s.

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